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8 Tips to Increase Your Adsense CTR (Click Through Rate) and CPC (Cost Per Click)

By Chris Lee 149 comments

adsense-placementThe biggest mistake I see with people using Adsense as their monetization strategy, is they forget that Adsense is a CPC based network. You get paid per click, not by impression.

Yet over and over again I see people not laying out their ads on their sites to maximize their income potential.

Forget traffic for right now. I’m going to show you 8 effective Adsense tips on how you can double your income from your existing traffic with a few optimization tricks I’ve picked up over the years.

1. Use all your ad blocks, and make them big

Starting off simple.

Use all your ad blocks. In addition to increasing your chances for a click, this increases the ad spaces on your site advertisers can bid on and gives you a better overall RPM. You’re allowed to use 3 ad blocks and 3 link units for each page of your site. While I don’t normally use link units at all, I do use 3 ad blocks no matter how short my content is.

Forget all the other size options that Adsense gives you. Bigger is better. Forget trying to blend it into your content, just make them visible so people can’t miss it. I’ve done extensive testing colours and came to one conclusion: blending is not always the answer. As long as people can see them, they’ll click on it if it’s something they’re interested in.

2. Place at least 2 ads within the post content

I know, it’s ugly to have ads mixed into your content, but it’s where your ads can get the most exposure. I like to place at least 2 ad blocks within the content itself: 1 at the top and 1 at the bottom.

What works best for me is to put the first ad right below the first paragraph, and the second one right after the content.

3. Use Red Instead of Blue

For the longest time, I had the same colour scheme to my site: black text and blue links. It worked.

But I noticed that using red links throughout my site instead of blue worked so much better. Maybe it has something to do with people’s natural blindness to blue link ads, but red far outperforms blue.

red links

Try making all the links on your site red, and then use the same red colour for your Adsense ads. Don’t use a bright red, but more of a maroon colour so your site doesn’t look like it was built in 1999.

4. Use a Scrolling Ad Block

Google does list this as not-allowed in their policies. However, I’ve been using it for years and have even passed a manual review on my site. Use this at your own risk. It may be a case-by-case basis. If they see you are using it to manipulate clicks, you are putting your account as risk.

Ever visit a website and see the ad follow you down the page as you scrolled down? Implementing that into my websites dramatically improved my CTR and overall RPM.

sticky sidebar adsense ad

Even if you do get permission to use it, it’s only against the policy if you hover it over your content. For example, if you had an ad block above your post title and it covered your content as you scrolled down, that would be against the rules.

If you have it in the sidebar, away from any content on the site, you’re allowed to use the feature.

For this, I like to use the Q2W3 plugin, which is free for WordPress users. Just activate the plugin, and you’ll see an option in your widgets to make them sticky.

Sidebar ads really suck for Adsense. But with this scrolling plugin, I improved my sidebar-ad CTR by over 150%.

The best ad unit for this? The giant 300 x 600 large skyscraper ads.

5. Use Text & Image Based Ad

With Adsense, you’re allowed to choose whether your ad unit is image based or text based. Unless you’re seriously in love with one type of ad, try using Text & Image based.

Screen Shot 2015-01-11 at 1.28.01 AM

Using both text and image options allows more advertisers to bid on it (text ad bids and image ad bids) and increases your overall Cost Per Click.

Don’t expect to see an instant jump in CPC. From my experience, it’s not a huge increase, but over time, it does pay more per click than an only text or only image ad.

Increase your CTR instantly by using the Newspaper WP Theme, the highest converting Adsense WP theme I’ve ever used.

6. Create a Shortcode

For WordPress users.

This involves editing some PHP files, but don’t freak out if you can’t code. This is really simple stuff.

What it does is it allows you to create a simple shortcode that allows you to add in ads wherever you please.

So while you’re writing an article, all you have to do is type in [ads] wherever you want the ad to be, and it will place it there. This is useful if you want to control your ad positions on shorter and longer posts, or for different kind of posts such as a video or image heavy posts.

Here’s how to do it.

1. Go into your WordPress editor and open the functions.php file.

2. Paste in this code:

Don’t forget to delete the line that says ERASE-THIS-PART-AND-PASTE-IN-YOUR-ADSENSE-CODE-HERE and paste in your Adsense code.

You can put in styling along with your Adsense code to center them, float them, place 2 ads side by side, etc.

It’s awesome.

Now, when you’re writing or editing your posts, wherever you type in [ads], it will show the Adsense code and whatever styling you applied to it.

7. My Favourite Ad Position: Under 1st Paragraph

My best performing ad position is usually the large rectangle or regular 300×250 ad block placed right under the first paragraph of the post or page.

From my own testing, these performed better than floating it to the right of the first paragraph or having it right under the title.

Here’s a simple function you can add to your functions.php file. It will add in your Adsense code right after “x” amount of paragraphs. For me, I choose 1 to put it right after the first paragraph, but you can choose any number you want.

Here’s how to do it:

1. Go into your WordPress editor and open the functions.php file.

2. Copy and paste this in:

Don’t forget to delete the line that says ERASE-THIS-PART-AND-PASTE-IN-YOUR-ADSENSE-CODE-HERE and paste in your Adsense code.

Just like the first one, you can also apply any styling you want to it.

8. Control Your Sidebar Ads Depending on What Page You’re On

Maybe a sidebar ad performs well on the homepage and archive pages, but not in your individual posts. Well, this can easily be fixed with a free plugin called Display Widgets.

display widgets

I use it for almost all of my Adsense sites because sidebar ads don’t perform the same on every page of the site.

Simply install and activate the plugin. After that, just go into the WordPress Widgets section of your admin and you can control each individual widget and on which pages it’s hidden and which pages it’s shown.

Note: If you select “Show on Selected Pages” it will hide it on every page BUT the ones you select. If you select “Hide on Selected Pages” it will show it on every page BUT hide it from the ones you select. You don’t have to configure this for every single one of your widgets, only the ones you want to control. If you don’t touch it, it will just go with your theme’s default settings.

Conclusion

As you learned from these Adsense tips, there are a lot of things you can do to increase revenue off of your existing traffic.

If you’re serious about your site (i.e. it’s making you a lot of money and you want to squeeze every penny out of it) then a one-position-fits-all ad layout isn’t the best option. You may be leaving a lot of money on the table by just installing a plugin that lays out the ads at the top and bottom of every post.

While a lot of things with Adsense are out of your control, you can use these Adsense optimization tips to experiment with your own site.

Leave a Reply

149 Comments

  • Reply Mark

    Hi,

    I try your ways on my site with 7000 visitors per day. I’m curious about it.

    • Reply Chris Lee

      Sweet, let me know how it works out, Mark. Really cool that you such a high traffic site.

      7000 visitors a day is a large enough traffic volume to notice a measurable difference in about a week or two.

  • Reply Jeff Schuman

    Hi Chris,

    Do you make the whole adsense ad red, text included, or just the url?

    Thanks,

    Jeff

    • Reply Chris Lee

      Hi Jeff, just the Ad Title is red. The URL and Text I just keep as the color of the body text on the site. Thanks.

  • Reply Angelos Kyritsis

    Hey Chris,

    I hate to be that guy, but having an AdSense unit on a sticky sidebar widget is against Adsense Policy, even when it’s not going over the content.

    I got two violations on my AdSense account because of this.

    http://i.imgur.com/RpVrnsD.png

    It’s sad, because the 300×600 did really well there, but I think only Premium AdSense accounts can get away with that.

    • Reply Chris Lee

      Hey Angelos, I believe it is on a case by case basis. I’ve been using it with no problems and even was okay after a manual review, and I’m not a premium Adsense account. But I know that it says in their support documents that it’s against the policies, so I’ve left a note there to use it at your own risk. Just because it’s working for me, may not be the case with everybody else’s site.

      You’re right it is a very high performing ad. That’s too bad that they didn’t allow you to use it. You can always replace it with a media.net ad, which performs nearly as well.

    • Reply Mario Kosic

      Hi Angelos,

      You say you have got two violations on your AdSense account because of this!

      But why you still using the Adsense in the sticky form on your sites?

  • Reply Arbaz Khan

    Do you think that the CTR also depends on the type of niche of your blog?
    I have noticed a high CTR on downloads niche blog and a very low CTR on blogging niche blog. But the CPC is more on blogging niche and less on downloads and tech niche.

    • Reply Chris Lee

      Yeah definitely.

  • Reply KWS Adams

    Thanks once again. Floating box is against Google terms and I also got a policy violation notice to one of my friends site. They don’t allow that but for others, you are very right papa. Keep up the spirit of sharing.

    • Reply Chris Lee

      Thanks, Adam!

  • Reply Brian

    Hey Chris! Big fan, took your course and I’ll hope to find time to do a review shortly. I’m a big affiliate marketer and so this adsense stuff I am still playing with.
    Made $17 in first month so I am happy with progress… The biggest part was finding my favorite writers on iWriter. Now I just stick with like 3 that speak really good English πŸ™‚

    Anyways, I am curious. I am using MTS newspaper theme as well. For the 3rd adsense ad, would recommend one at the bottom of the post or the 300×600 on sidebar? 1st one is 728×90 at top, 2nd is right below featured image. Just curious your thoughts on third one. Any better results you have noticed with newspaper theme? Thanks!

    • Reply Chris Lee

      Hey Brian! Glad to hear that πŸ™‚

      Yeah, for me the one below the post performs a lot better than the sidebar for any theme I use. The Newspaper theme is great. Getting a lot higher ctr for the post pages due to them being featured inside the content area a lot better/cleaner.

  • Reply JJ

    Speaking of using paid traffic, would I be safe if I use paid traffic and send it to a landing page where I collect their email addresses into Aweber or Mailchimp (and the landing page has NO adsense ads of course.) Then whenever I post an update to my blog, I’ll send its link to my email list and that blog post has ads.

    • Reply Chris Lee

      Yup, that’s perfectly fine.

  • Reply Andro

    Hi Chris,

    I have a niche blog which monetizes by amazon affiliate. Is it advisable to mix it with Adsense?

    Thanks,

    Andro

    • Reply Chris Lee

      There’s no problem with that.

      Just make sure that you consider that increasing conversion rates for amazon can be more profitable than adding in adsense.

  • Reply Charmin

    Awesome Steps Described ….

    Now i WIll try it on my site.
    thanks

    • Reply Chris Lee

      Thanks for your feedback, Charmin. Let me know how it goes for you.

  • Reply Heathcliff

    I received a warning for placing an ad in the scrolling sidebar, floating box placement is not allowed.

    • Reply Chris Lee

      Won’t work in all cases. You can replace it with an ad from another network or for another call to action. Still will give you high ctr.

  • Reply JS

    A nice and useful article, e.g. scrolling ad. Thank you!

  • Reply Coma

    Hey Chris.Very informative article.Thanks for share.
    Below the first paragraph of content which is better?
    336×280 or 728×90?

    • Reply Chris Lee

      Thanks Coma πŸ™‚ 336×280 outperforms everything else for me, plus looks good in mobile as well.

  • Reply qayyum

    Doe. But RPM is still very low. its not increasing nor paying enough. Does it matter to get ads direct from google or buy a new site, place your ad there and than place it on your main site?

    • Reply Chris Lee

      You need to build a quality site in order to get advertisers to bid on your site, increasing your CPC.

  • Reply BaşarΔ±

    Very nice and useful article. Thanks

    • Reply Chris Lee

      Thanks for reading Başarı!

  • Reply Joe Sebastian

    Hi Chris, I’m you new fans after reading all of your posts in this blog. I know that you are the right person that can teach me based on your real experience.

    Just wanna buy your course, but it still not open for registration yet. When you will open the course? I want to be your first members on this year.

    By the way, I cannot find your “Link Building Ebook”, are you still selling that Ebook?

    Can we discuss something in private over email?

    • Reply Chris Lee

      Hey Joe, sure shoot me an email. The course is opening around April/May.

  • Reply Chriss

    Hi Chris,
    I wanted to say thank you for your inspiring emails and how much I am learning.

    I received your email re 34 top Adsense themes to use and read right thru the post and clicked on 5 Ways to Increase Your Adsense CTR ……

    RED!! WHAT!!

    Having being taught to always blend Adsense blocks in and to use responsive adds, this was rather a challenge….

    So, I changed every mobile responsive ad to a large block with red border, red text etc on all 3 blocks. The only change I made was to add a soft green background to the middle block…

    The result was astounding. This site has high traffic with very good on page time.

    The results have literally doubled from around $10 to $13 per day to $20 – &25 per day. I have had 2 days where it has reached a high of $29 and that’s all in a week!

    So, I wanted to say thank you, your 5 tips have worked wonderfully and I am currently changing all responsive ad blocks on my other Adsense sites.

    Regards,
    Chriss

    • Reply Chris Lee

      Hey Chriss, wow awesome! Really glad to hear that πŸ™‚

      Thanks for sharing your results!

  • Reply Rahul

    Hi Chris,
    Thanks for the tips, but I have one doubt is Scrolling Ad blocks is safe ?

    • Reply Chris Lee

      I’ve been having good results with it, but I would recommend against it for most newer sites. It seems to be on a case by case basis.

  • Reply Ricardo Pereira

    Hey Chris, See this about sticky Ads
    https://support.google.com/adxseller/answer/6273531

    • Reply Chris Lee

      Awesome. Thanks a lot for sharing that Ricardo.

  • Reply Jerry Chang

    Hi Chris,

    Today Google puts a message on my Adsense homepage and asks me to test out Page-level ads. I am wondering if you did that already? According to Google, it says Page-level ads don’t count towards the 3 ads per page limit. But they put a “Beta” sign next to Page-level ads so I am not sure if it’s something worth a try yet? What are your thoughts?

    • Reply Chris Lee

      Hey Jerry. I tried implementing it on one of my smaller sites, and haven’t noticed any improvement in rpm or earnings. It doesn’t look very appealing from a user experience pov, but I’ll have to run more tests with it.

  • Reply sai naga prasanna

    Hai Chris Lee, after reading your post, I change my AdSense settings like Red colored link Ads instead of Blue colored link and Just now I installed Q2W3 Fixed Widget WordPress Plugin to run Add-on my Widget too. Let’s see what happens. One more thing I have to appreciate you is your Tips are vice nice and may be really working too.

    • Reply Chris Lee

      Thanks Sai! Let me know how it goes πŸ™‚

  • Reply marfes

    hey Nice Post but the instead blue you to use red.that make any sense

    • Reply Chris Lee

      Yup red πŸ™‚

  • Reply Ahsan tariq Awan

    yahoo this is best ways to increase income without traffic

    • Reply Chris Lee

      Thanks!

  • Reply James Anderson

    Hi Chris !
    Thank you for sharing your information. I want you to review my website once and suggest me the changes. My page CTR is 0.94% and impression CTR is 0.25%.

  • Reply Solidworks

    Thank you for your article post.Thanks Again. Really Cool…

    • Reply Chris Lee

      Cool thanks for reading.

  • Reply Vishnu

    Great Info sir ! Thank You

    • Reply Chris Lee

      No problem!

  • Reply Cory

    Hello Chris,

    Thanks for this inspiring website! I do have a couple of questions I hope you don’t mind me asking.

    First, I just saw your demo site..e.g.: https://rankxl.com/rise/2015/07/21/5-easy-ways-to-make-money-on-instagram/#

    I noticed you don’t use the sidebar. Is there a reason for that or would you recommend using the 300X600 at the sidebar as I read in your site.

    Second, I use wordpress but the default comments that I use places the reply box at the bottom of the comments. Which wordpress comment plugin do you use?

    Thank you for all of this! Hope you make it to the millions!

    • Reply Chris Lee

      Hey Cory!

      Yeah, ads within the content area perform best, and the rise theme is well designed to fit 3 inside it.

      I use the default wp comments. What you mention is just a matter of editing some php within your theme.

  • Reply ilmudes

    good and nice tips πŸ˜€

    • Reply Chris Lee

      Thanks πŸ˜€

  • Reply AArti

    A very useful post, I will surely keep these points in mind when I rearrange my ads next time. Thanks for the awesome information.

    • Reply Chris Lee

      Cool, thanks for reading Aarti!

  • Reply Nishant

    Using lots of ads can be risky but red color point Actually Works.
    Thanks!

    • Reply Chris Lee

      No problem Nishant πŸ™‚ Glad it worked out for you.

  • Reply Rehman

    Hey Chris,

    Very informative article, thanks for sharing.
    I’m applying each and every strategy of yours on my site. I really need to try red for my site.

    • Reply Chris Lee

      Nice, glad to hear that Rehman! Let me know how it goes.

  • Reply Sahil kumar

    Hello,
    Nice post, currently i don’t have google adsense account, once i get the account, sure i will follow your wonderful tips. Thank you for sharing wonderful post.

    • Reply Chris Lee

      Thanks for reading Sahil.

  • Reply Bhajan Santvani

    Hi
    It’s really excellent article .I like the information, so thank you for sharing this article.

    • Reply Chris Lee

      No problem!

  • Reply Rick

    Hi, Chris

    Thanks for nice tips. I’m going to change my ads to be red as you suggested.

    • Reply Chris Lee

      Nice! Let me know how it works out.

  • Reply Sahil Sehgal

    Sir can i use 300×600 ad unit within my content
    Thankyou

    • Reply Chris Lee

      Yup πŸ™‚

  • Reply Jamshed

    hey Nice Post but the instead blue you to use red.that make any sense

    • Reply Chris Lee

      Yup, it’s been working πŸ™‚

  • Reply Jack

    YAHYYY!!!! this is best ways to increase income without traffic

    • Reply Chris Lee

      πŸ˜€

  • Reply Jenda

    Hey Chris,

    have you tried using layout with centered content without any sidebar? If so, did your in-content ads perform better/same/worse?

    Thanks!

    • Reply Chris Lee

      Not recently, but I did try it a long time ago and results weren’t noticeably different.

  • Reply Haidar Raza Khan

    Hey Chris,
    I’ll defiantly give a try to these methods because my AdSense CPC is very low and I hope its help me to increase the number of clicks and CPC too.
    Thanks Man πŸ™‚

    • Reply Chris Lee

      Cool! Thanks Haidar!

  • Reply Idrus

    Hey Chris, this is my first time visiting your blog. I rarely read an article in full from the blogs I visit. But the above post is an exception. I am really interested with red color for Adsense title instead of blue that people usually recommend. I will — after writing this comment — apply your tips.

    Wish me luck.

    Anyway a gorgeous tWP heme you’ve got here.

    • Reply Chris Lee

      Thank you Idrus πŸ™‚

      • Reply Idrus

        I swear to the God I serve, your tips work quite well, I apply your tips to three of my blogs, I make the ad block big and change the color to red as you recommend on this post.

        After applying your tips now I get about $4 to $5 daily, previously I got only about $1 to $2 daily!!!!!

        Thanks again you are the man!!!!!!!!!!!!!!!!

        • Reply Chris Lee

          That is AWESOME! Glad to hear that Idrus πŸ™‚

  • Reply Divine Schematic

    Awesome Steps!!!
    Now i Will try as you said.

    • Reply Chris Lee

      Nice πŸ™‚

  • Reply Jamie A Andrio

    Thanks once again. Floating box is against Google terms and I also got a policy violation notice to one of my friends site.

  • Reply Jamie A Andrio

    WOW these are the best ways to increase income without traffic

    • Reply Chris Lee

      Thank you Jamie!

  • Reply Naveed

    Great Info sir ! Thank You

    • Reply Chris Lee

      Thanks Naveed.

  • Reply mubashir malik

    Awesome Steps!!!
    Now i Will try as you said.

    • Reply Chris Lee

      Cool! Let me know how it works out for you.

  • Reply neil abijit

    hey Nice Post but the instead blue you to use red.that make any sense

    • Reply Chris Lee

      Yup! Give it a try πŸ™‚

  • Reply Tony

    Hi,

    Nice post keep posting.

  • Reply Biplab Acharjee

    Hello, thanks for all the tips, I think site loading speed also matter to increase page ctr. Yes when it’s Adsense, so many things facts are out of our control, I have noticed that, some time page load but ads are take little bit more time to load.

    • Reply Chris Lee

      Nice insights, Biplab!

  • Reply TAP

    Hey, Thanks for this post. I will try on my website.

    • Reply Chris Lee

      Cool πŸ™‚

  • Reply joe satria

    Now I will try as you said. Use Red Instead of Blue
    Great Info! Thank You sir

    • Reply Chris Lee

      No problem, Joe πŸ™‚

  • Reply Seema

    Thanks a lot, this is a great article and by implementing these tips it improved my AdSense CTR.

    • Reply Chris Lee

      Awesome. Glad to hear that, Seema.

  • Reply Excel Ajah

    This content is timely, I am moving straight away to implement these optimization techniques

    • Reply Chris Lee

      Awesome!

  • Reply Manoj

    Hi Chris

    Great post. Is it for responsive ads ? I changed its title to Maroon and link color too. Let me check how it works.

    Thank you very much for this writing.

    • Reply Chris Lee

      Yeah, for both responsive and other ads as well. Awesome, hope it works well for you πŸ™‚

  • Reply paras dhankecha

    a great post, i think you should mention heatmap, it helps, thank you

    • Reply Chris Lee

      Good point Paras! Thanks for sharing.

  • Reply Tecmobs

    Great post.
    My AdSense ctr reaches 6.7 a times, hope its not bad for my account?

    • Reply Chris Lee

      Nope! That’s awesome!

  • Reply Sogun

    Hi chris, i want to ask you that how much is ctr best for average blog that run adsense ads?. I only make average 0.8% on my blog, is that good?

    • Reply Chris Lee

      That can definitely be improved. Even for the worst niches for ads, you should be able to get at least above 1% with good optimization.

  • Reply Naeem

    Thanks for the article! What If i disable these categories Dining & Nightlife, Home & Garden, Occasions & Gifts and Real Estate in adsense setting? Will this effect on earning? Someone told me to disable these categories as this is low paying cats, Plz suggest/recommend.

    • Reply Chris Lee

      Not sure where you heard that info, but I wouldn’t believe that. Especially real estate, where advertisers pay top dollar in Adwords.

  • Reply Odira

    Thanks for your tips, I will give them a try. I look forward to better AdSense CTR.

    • Reply Chris Lee

      Cool, thanks for reading Odira.

  • Reply jai

    really useful..Thanks chris

    • Reply Chris Lee

      No problem πŸ™‚

  • Reply Dex Antikua

    Ooh man.This is killer content.Will give it a try.

    • Reply Chris Lee

      Thanks Dex!

  • Reply John

    Nice Tips bro, keep it up

    • Reply Chris Lee

      Thank you John!

  • Reply Cara Manual

    I will try this steps, thank you for sharing with us bro… πŸ™‚

    • Reply Chris Lee

      No problem, Cara!

  • Reply Robert

    Hello Chris, this is a very useful article. Any opinion regarding responsive ads? For my websites fixed size ads performs better. I’ve heard opinions that responsive ads have less advertizers than fixed size ads.

    • Reply Chris Lee

      Thanks Robert. I stay away from responsive ads. Reason being, they’ll often show tiny ad sizes that don’t convert.

      The best way is to use a 336×280 or 300×250 ad block, as those still look good on mobile screens.

  • Reply Bitu Kumar

    My CTR is only 4-5% only

    • Reply Chris Lee

      That’s good!

  • Reply Ricky

    Wow thanks for the tips Chris! Right now I’m only have 0.5% CTR at the maximum. I really concern to increase it, and I found your article. I will use it right away on my web.

    I want to ask a question, I use In-article ads, based on your opinion, is it perform well better than rectangle ads (336×280)?

    • Reply Chris Lee

      Hey Ricky. 336×280 ads usually are the highest performing for me.

  • Reply Vikash Kushwaha

    Thanks for sharing this article, it really helpful for me. On my website, I get more click but my revenue is bit low, I hope this article will be helpful for me

    • Reply Chris Lee

      Cool, good luck!

  • Reply mayank srivastava

    but the problem is i cant see any single ad sense ad in your website.

    • Reply Chris Lee

      I don’t monetize this blog with Adsense.

  • Reply Ochristian

    Thanks Chris for this great post..
    I wanted too know if having a secure site with the greenlock.. If it affects adsesen earnings..

    • Reply Chris Lee

      Thanks Ochristian. Having a secure site doesn’t affect adsense at all.

      • Reply Ochristian

        Thanks Chris for your respond …
        Please I don’t how I can get same theme pattern…
        I love the structure of ur theme and I know u made it…

        • Reply Chris Lee

          Haha, thanks! I’m always messing around with the theme design. I’m glad to hear you like it πŸ™‚

  • Reply andrew

    thanks a lot !!!!!!!!!!!!!!!!!!!!
    awesome article i have followed all your steps given in article.

    keeep doing hard work !!!!!!!!!!!!!

    • Reply Chris Lee

      Thanks Andrew!

  • Reply dramanice

    Good. But my CTR is below 1% but I am not enough amount.

    • Reply Chris Lee

      Try testing out some different placements.

  • Reply Pradeep Singh

    Hey Chris,
    I run tech blog where I share knowledge about How to Use Internet Smartly, My CTR is around 2% but my CPC rate is very low it’s around 0.02-0.04 Please tell me, Is it any Adsense bug, or something wrong from my end.
    I have paced the ad unit after the title and one is after content, but you have told place 1 ad after 1 paragraph. Placing ad after the title is good or not?
    Thanks

    • Reply Chris Lee

      Not likely to be a bug. Most likely has to do with your source of traffic, the location of visitors, and the quality of your site.

  • Reply Seppe

    Hi chris, how to style the shortcode so the big rectangle is centerd? Thank you in advance

    • Reply Chris Lee

      Easy, add a div around it.

      center div

  • Reply Grant

    As a reader, I like the no sidebar layout. Does the sidebar really bring in that much additional revenue? I’d like to have a no sidebar blog layout (like this one here), but I also don’t want to leave a stack of money on the table. Thoughts?

    • Reply Chris Lee

      Ads in the content will generate the bulk of your revenue so it’s okay to remove the sidebar.

  • Reply Rajesh

    Please clear my confusion, can I place ads from other ad networks and affiliate link along with Google AdSense ads ?
    Thanks a lot

    • Reply Chris Lee

      Yup.

      • Reply Rajesh

        Should I use any plugin to place AdSense ads or can I do it by myself , because I don’t know anything about coding , please suggest me the right way , and if I should use the plugin , what is the best plugin for placing the ads

        • Reply Chris Lee

          You can just copy and paste the adsense codes in yourself. That’s the way I prefer.